Paid ads for trades · UK & Ireland

Stop chasing work.
Choose it.

Tell us the jobs you want. We put you in front of homeowners in your area who want exactly that, and every enquiry comes straight to your phone. One trade per area. No shared leads.

£1.5M+ in ad spend managed
Running ads since 2016
Month to month, no lock-in
🔊 Tap for sound

Some of the businesses Dale has helped grow

Spring Break WorkersRecruitment
Alba RemovalsRemovals
Moss & StoneLandscaping
LashauraOur own brand
Magaluf ApartmentsHoliday apartments
Magaluf DiscountEvents & parties

They're not better than you.
Just easier to find.

You're brilliant at the job, but online hardly anyone knows you exist. Word of mouth comes in waves, and the quiet weeks cost you.

01

Busy one month, dead the next

Booked solid in spring, chasing work by autumn. Referrals don't turn up on a schedule.

02

Losing jobs to worse competitors

Homeowners look you up, find a Facebook page or nothing at all, and ring the business that looks bigger.

03

Burnt by lead sites

Paying for the same lead five other trades are ringing, then racing each other to the cheapest quote.

Been burnt by an agency before?

Not another box-room agency.

Plenty of “agencies” are one lad in his parents' box room, outsourcing your ads to the cheapest freelancer he can find and keeping the cut. We do this properly, and we've been doing it since 2016.

Typical agency
Dynasty Media
Lock you into a 6–12 month contract
Month to month. You stay because it works
Farm your ads out to a cheap freelancer and keep the difference
Built and run in-house. Nothing gets farmed out
Pass you to an account manager you've never met
You deal with Dale directly
Sell the same leads to 3 or 4 trades in your area
One trade per area. Your leads are yours
Report on “reach” and “impressions”
Weekly numbers: leads, cost per lead, jobs booked
You never quite see where the budget goes
Ad spend goes on your own card. You see every penny

Proof, before promises

Real numbers from campaigns Dale's run, for clients and for his own brands.

Spring Break Workers2018 – 2024
36,925

Form enquiries generated through one website and its ad campaigns.

376in a single 30 days
Up to 30enquiries a day
6 yearsof campaigns
Alba RemovalsNov 2020 – May 2022
1 van → 3

From a team of 3 to a team of 12 in 18 months, off the back of a phone that kept ringing.

£9,990total Google Ads spend
6,140clicks
£1.63per click
Magaluf Discount2018 – now
18,000+

Leads generated for group holidays, events and parties in Magaluf, all from marketing Dale runs himself.

Our own brand
Lashaura Eyelashes2020 – 2025
£1.9M

Sales from Dale's own e-commerce brand, built and scaled with the same marketing playbook, with his own money on the line.

Our own brand

How it works

Live in 7 days. You get on with the work, we keep the phone ringing.

STEP 1

15-min call

We look at your area, your reviews and how much work you can take on, and tell you straight if ads will work.

STEP 2

We build it

Ads, landing page, tracking and lead alerts to your phone. Ready for you to approve within 7 days.

STEP 3

Go live

Your ads go out to homeowners in your postcodes. Every enquiry hits your phone by text and email.

STEP 4

Report & scale

Every week you see the numbers: leads, cost per lead, jobs booked. We double down on what works and bin what doesn't.

Dale Rochford, founder of Dynasty Media
Who you'll deal with

You speak to me, the person running your ads.

"I've run Google and Facebook ads since 2016, first for my own businesses, then for clients. £1.5M+ in ad spend later, we do one thing: fill the diaries of trades who do great work."
Dale Rochford · Founder

Questions, answered

Who do you work with?

Trade businesses across the UK and Ireland: landscapers, driveway and paving firms, roofers, builders and groundworkers. Ideally you already have happy customers and good Google reviews, and you've got room in the diary for more work.

How much does it cost?

Our monthly packages range from £995 to £1,195 a month, depending on whether you need ads only or ads plus a full website and lead system.

Your ad budget is separate and paid directly to Meta or Google on your own card, so you always see exactly where it goes. We'll recommend a budget for your area on the call.

Am I tied into a contract?

No. We work month to month. If it isn't making you money, you shouldn't be paying for it.

What do the first 30 days look like?

Week 1: we build your campaign, landing page and tracking, and send it to you for approval. Week 2: ads go live. From then on you get leads to your phone and a weekly report showing leads, cost per lead and jobs booked.

Do you work with my competitors?

No. We only take on one trade per area, so we're never running ads for the business down the road.

Why not just stick to word of mouth?

Word of mouth is great, but you can't switch it on when the diary goes quiet. Ads put you in front of homeowners in your area who are planning work right now, and you decide how many leads you want.

What do you need from me?

Photos of your best jobs, a 15-minute call to get the details right, and someone to answer the phone when the leads come in. We handle the rest.

Free 15-minute call

See if ads will work for you.

Takes 20 seconds. Then grab a time that suits, or we'll ring you. No pressure, no hard sell.

  • What ads would cost in your area
  • How many leads you could realistically expect
  • Whether we're the right fit (we'll tell you if we're not)